Did you catch that tipo? Because your client did.
It happens so quickly. And right now, spreading through their subconscious is the niggling presumption that maybe your business is just not as upright as it claims to be. I know, it’s only a spelling/grammar/contact detail/technical/legal gremlin – oh so silly –, but these things matter. It shows you care about your communication with the clients you so passionately and thoroughly serve. Take it away and they are left dialling the number of a Chinese take-away that sadly isn’t yours, wondering why the hell they bothered to respond to your ad in the first place.
Food for thought.